The feeling of something new and rebellious rising from a beaten-up and broken-down America, infuses the debut collection of punk and military inspired menswear The/End. Designed and manufactured in LA by industry veterans Mathew Mickel, Cody Comrie, Jerrod Cornish and Michael Comrie, the brands team represents a wide range of industry know-how-- you may recognize Cornish as the founder of the menswear collection Corpus; Michael Comrie has a background in sales, Mathew Mickel and Cody Comrie are formally trained designers.
The/End offers a range of all-American sportswear -- denim, outerwear, leather, fleece and accessories with a punk edge. The obscure seminal Cleveland punk band The Pagans serves as the starting point for the collection, which is called The Street Where Nobody Lives, after the Pagans 1978 album of the same name. Great tailoring and sharp cuts are highlights -- the collections Moto Jacket is a slim-fitting and slightly elongated version of the traditional leather motorcycle jacket and the Cadet Chino is a slouchy, cropped and pegged military-style chino. A series of prints features punk iconography: safety pins, anarchy signs etc., appear on different pieces throughout. Its well-made, well thought out pieces for a guy who dresses with an edge, and offers an alternative to heritage and prep looks.
Designed in the Arts District of downtown LA, The/End is also manufactured in nearbyVernon, California. Our goal from the beginning of this project was to create a true American company - so domestic production is something that is very important to us, Comrie explains.
Check out images from the new lookbook, shot in back streets just south of downtown LA by Magdalena Wosinska featuring Bradley Soileau. Check out the AW13 collection here.
See the collection in person as it debuts at Capsule Las Vegas.