September 04, 2008 BY CAPSULESNEWS

IMG_0307.jpgWith the end of summer behind us, and autumn already here - we thought it would be a good idea to chat with our favorite retailers about what they forsee for the fall season. Naturally, ODIN came to mind. Joseph Keefer, Assistant Manager at Odin New York (East Village location) gave us the lowdown on what he predicts for key fall items. Ranging from Robert Geller denim to Coming Soon by Yohji...check out what Keefer predicts for the state of menswear....after the jump. (YB)


Photo Credit: Street Peeper 

Name:  Joseph Keefer

Occupation: Asst. Manager

Location: East Village

Company:  Odin New York

People are starting to shop for fall....what is selling well now in your store?  Obedient Sons button ups, Robert Geller skinny denim, Woolrich jackets, Rachel Comey shoes, Richard Chai cardigans 

What brands are currently in demand? Robert Geller, Coming Soon By Yohji, Obedient Sons, Woolrich

What do you think is a key fall item?  Cardigans and outerwear, we have beautiful outerwear from Robert Geller, Rag & Bone among others. Accessories such as necklaces from Scosha and scarfs from Oliver Spencer are also going to be big this fall. 

Are jeans still important for guys?  What changes have you noticed in the way men wear denim? Denim is definitely  still important for guys it has however evolved again. Denim has slowly transitioned from primarily dry denim to denim in a variety of colors which of course gravitate towards the darker end of the spectrum. The fit in mens denim is still rather fitted but more fits are being utilized such as a slightly fuller straight leg such as a Rag & Bone RB11 or Kicking Mule Workshop 1950. 

Lastly, what is behind the name "Odin"? Odin is a Norse pagan god who was blind in one eye and who was a hunter and had a crow who saw for him hence all the crow imagery in our logos and stores.