Paris Preview: Matiere SS17

June 24, 2016 BY WATM STAFF


For Spring/Summer 2017, Matiere explores the single thread that started it all, embarking
on a voyage from the brand’s base in Costa Mesa along the California coast to the city of
San Francisco—a city that holds immense significance to the brand. In the late 1980s,
founder Scot Shandalove began his journey as a Deadhead, following the Grateful Dead
across countless miles, cities and shows racking up an impressive attendance of over 200
concerts. More significantly, this is when Shandalove began his foray into fashion by
creating graphic and tie-dye t-shirts to sell out of his car as a way to creatively earn money
on the road. This experience inspired the season’s fabric treatments from pigment sprays
and overdyes to enzyme washes and dip dyes.


On a recent trip back to the city known as the Dead’s birthplace, with the brand’s creative
director Jake Zeitlin, the two were struck by the historical Port of San Francisco. Taking
inspiration from the classic mariner, the designers incorporated workwear influences into
the collection with details like cargo pockets and drawstring hems on weathered indigo
linen pants and button-up shirts. Various fabrics traveled across the Pacific such as
Japanese raw silk terry, waterproof nylon, cotton crepe and a sea-washed viscose-cotton
blend. Dye treatments and textural fabrics fuse tactility and functionality into a collection
that combines the past and the future.


Spring/summer’s color palette is an ode to the city with sun-faded hues, seafarer blues
and soft neutrals working together to reflect the unique color combinations seen on the
city’s row of iconic “Painted Ladies” houses. A luxury dip-dyed capsule within the collection
features Japanese ultra-textured, cotton slub pants and shorts as well as a raw silk tee
faded in indigo’s reminiscent of the Pacific.


Embedded within the fiber of Matiere is the belief that material leads design. Taken from

the French word meaning “material” or “subject matter,” the brand’s global sourcing of innovative fabrics drives its contemporary designs. Every season, Founder Scot Shandalove and Creative Director Jake Zeitlin design original fabrics to innovatively apply to each collection. Matiere is known for the seamless integration of form, function and comfort into their sleek modern aesthetic as they continue to push the boundaries of material and production within their understated yet refined point of view.