Now Open: RAINS Opens New Concept Shop

June 10, 2016 BY WATM STAFF

Outerwear brand RAINS has just opened the doors to a new concept store in its home country of Denmark. Located in the city of Aarhus, the two-story space is the first of its kind.

RAINS quickly became known for its functional minimalist rainwear after it launched in 2012. That same aesthetic is reflected in the store with its bright Scandinavian design that features birch veneer, thermoplastic, and wool textures.

The new space will be home to its full line of gear, which will keep you dry in wet stormy weather without sacrificing style. You can expect to find waterproof outerwear like anoraks and ponchos, as well as bags, and accessories. -- Erica Euse

Klostertorvet 6, Aarhus