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Illesteva Opens First Boutique

October 23, 2014 BY STEVE DOOL

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In a relatively short time, Illesteva has grown from the new kid in the eyewear game to the go-to choice for fashion types, celebs and style-conscious consumers. The next stop in their continued rise: the very first Illesteva retail location. Sitting at the prime downtown New York crossroads of Prince and Lafayette, the Illesteva store carries the full Illesteva collection - meaning that in addition to the brand's famed optical glasses and sunglasses, you can also find their bags and umbrellas.

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The minimalist design of the store was inspired by travel, with custom wood displays by Brooklyn-based designer Kurt Schwartzbauer meant to suggest both a ski lodge and 1960's Mediterranean style.

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The Illesteva Shop is located at 49 Prince Street. Open Monday to Saturday from 11am - 8pm; Sunday 11am-6pm. For more information, visit www.illesteva.com.