We Are The Market

We Are The Market features content from our favorite brands and tastemakers around the web.

SS17 Preview: Obey

Based on the art and DIY ethos of Shepard Fairey, OBEY Clothing was started in 2001 as a reflection of his work and attitude. Over the years the line has evolved from art inspired t-shirts to a full m…

Get To Know: Beach Bones Jewelry

As humans, we have an instinctive need to honor mother nature through adornment. The mission of Beach Bones Jewelry is to make nature’s finest wearable. Using natural, sustainably gathered semi-…

Shopkeep: Magdalena Jaworska, O.N.A., Brooklyn

After realizing she wasn’t destined for a career in science, Magdalena Jaworska took her retail experience earned during college and decided to open her own shop. O.N.A—meaning “she&…

Capsule Women's Preview: Native Youth

Ash Kumar, designer of Native Youth, founded a brand that proudly represents its (and his) Manchester roots, with an openness to global influences that hits close to home for those outside of the UK.…

Meet The Winner of the SS17 Merchant Factors Scholarship: LAU

In looking at the skillfully crafted campaigns for LAU, the architectural roots of designer Lisa Anderlini are evident in an execution of both construction and art direction. Adding a layer of clever…

SS17 Preview: Albertus Swanepoel

South African-born and NYC-based, milliner, Albertus Swanepoel, is keeping a classic craft alive and relatable for today's style set. The sought-after hat designer has collaborated with the likes of M…