Now Open: Daily Paper First Flagship Store

April 30, 2016 BY WATM STAFF


Dutch menswear label Daily Paper opened the doors to its first flagship store. The Amsterdam-based brand, which launched in 2010, and has been sold online, had yet to set up a brick-and-mortar location, until now.


The new 250-square-meter outpost is located in Amsterdam’s bustling Oud-West neighborhood. Staying true to the aesthetic we’ve seen in its menswear, the space is inspired by Africa, specifically the West-African kingdom Dagbon. Daily Paper also called on architect Jason Devaney to help on the project.


The new shop will house the brand's collections, as well as a selection of in-store exclusives and art-focused reading materials.-- Erica Euse

Daily Paper, Bilderdijkstraat 131, 1053 KN Amsterdam. [via Hypebeast]