Based in LA, Luis Denim is a contemporary fashion brand with premium denim styles as core offering. The soul of the brand is about the play of femininity and quite rebellion. For AW16 the brand is expanding beyond denim, offering a collection of sportswear inspired by women like Charlotte Gainsbourg and Carine Roitfeld. “The intelligence, creative spirit and self-advocacy are what make these women so beautiful,” explains founder/creative director Louise Chan.
For AW16, look for crop-length jeans, super soft denim fabrics made via a cotton-lyocell blend; and authentic denim ruggedness in 100% cotton. Silk blouses with romantic ruffles and mini pleating details are in perfect company to jeans. Oversized trucker jackets and coated blazers are easy throw-on completers for the Luis girl.
See the collection at Capsule New York Women's Show.