These days design has mass appeal and as the credit crunch continues, it’s no wonder budget design hotels are all the rage. But as most properties merely boast a sleek interior, Citizenm takes it a few steps further. Its first property launched last year at Amsterdam Airport and now the new chain opens its first city location in Amsterdam’s new financial district. a pan-European roll-out is next, with similar hotels planned in London, Milan and Copenhagen. Aiming to serve the savvy cosmopolitan traveller, Citizenm teamed up with Philips and Vitra to develop a sustainable luxury hospitality concept that’s as hi-tech and stylish as it is affordable. designed by Concrete, each room is prefabricated offsite, then stacked on the pre-built ground floor. This way, the environmental impact is reduced and saves costs…now how’s that for innovation? All of the 14 sqm. rooms are equipped with user-friendly technology and feature king-size beds [!]. Its canteenm offers a slew of fresh foods + beverages and is open at all times. additionally Citizenm features comfortable Vitra-infused living spaces where to mingle and relax. (Superfuture)
Prinses Irenestraat 30 [zuid], Amsterdam.