Brit Fashion Council Announces New Designer Support Initiative

August 19, 2009 BY CAPSULESNEWS


Gotta hand it to the Brits. They really put a lot of time, money and energy into supporting and nuturing their young designers. Today, The British Fashion Council (BFC) announced the launch of its newest designer support initiative-- NEWGEN MEN. Following in the footsteps of its sister scheme, NEWGEN it will provide menswear designers with showcase funding and the opportunity to use the official BFC show venue at London Fashion Week’s (LFW) new home Somerset House. NEWGEN MEN is sponsored by Topman. The inaugural recipients of NEWGEN MEN Carolyn Massey and James Long will show their collections during LFW’s menswear day, on Wednesday 23rd September 2009.  Carolyn and James were selected by a panel of key opinion formers from media and retail including Charlie Porter from Fantastic Man, Gary Edgley from Selfridges, Gordon Richardson from Topman, Lulu Kennedy from Fashion East, Jeremy Langmead from Esquire and Terry Betts from Harvey Nichols.  NEWGEN MEN follows on from the success of the MAN show and will support emerging menswear talent with business support and showcasing opportunities at London’s dedicated menswear day which will take place for the second season at the end of LFW after the womenswear shows. (BFC)