Capsule

BRAND WATCH: MIKE & CHRIS

November 22, 2006 BY CAPSULESNEWS

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When it comes to hoodies and sweatshirts, Mike&Chris has shattered every convention these cozy staples have ever known. Now they've got a full sportswear collection, amazing bags, leather jackets and a new men's collection.

Mike & Chris are LA-based husband and wife design team Mike Gonzalez and Christine Park-Gonzalez. They saw the potential for a more downtown, progressive take on the hooded sweatshirt and launched Mike&Chris for fall 2005. "We knew that the standard hoodie could be more fashion forward with the right detailing without sacrificing wear ability or comfort," says Christine. The design duo has managed to meld chic and street, resulting in a line that is both laid back yet put together, taking casual cool to a whole new level.

The hoodies are made with super soft fleece in antiqued colors; detailed with oversized buttons, antique brass eyelets, and unconventional styling. Expanding on the hoodie concept the designers also created leather hoodies made from soft lightweight lambskin lined with classic cotton men's shirtings and are hand treated resulting in a distressed texture on the skins. The duo has also introduced a line of leather and canvas satchelsand a men's collection for spring 2007. The brand has been worn by Nicole Kidman, Drew Barrymore, Mary J. Blige, Jessica Alba, Mena Suvari, Angelina Jolie and Lucy Liu among others, and can be found at Barneys and Henri Bendel in New York, Ron Herman in LA, and Arrive in Miami.

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