Varley is a contemporary lifestyle brand founded by London Natives Ben and Lara Mead. Directed from their offices in Los Angeles and London, the influences of both are clearly visible in the brand's DNA. The collections combine California ease with elegant London style.
Key items for SS17 will be from the brand’s Navy Croc print story. “It’s completely on trend for early 17, and looks great teamed with the brand’s latest sweats for a look that can work as well outside the gym as in,” according to Ben and Lara. SS17 also sees the growth of the brand’s contemporary line with the inclusions of more sweats and cotton based tees.