The New Jock speaks with Jayne Min, known for her impeccable style, and the blogger behind Stop It Right Now. They've shared this excerpt from their conversation with WeAreTheMarket.
TNJ: Hi Jayne, what are you up to these days?
JM: It’s so hard to answer what I do for a living now. After having had a career as one set profession (designer), it’s been hard to acclimate to being a “slashie.” I’m currently a creative consultant, stylist, and shoot producer.
TNJ: What did you do prior to starting STOP IT RIGHT NOW?
JM: I was an apparel designer in the action sports (skateboarding) and streetwear industries.
TNJ: What made you decide to leave your full-time job as a designer?
JM: The more I advanced in my career, the more hats I started wearing – concept, design, marketing strategies, lookbook production and styling. I started to enjoy the whole process versus being confined to one task. Plus, I had been doing the full-time corporate grind for eight years straight and had fantasized about freelance life for long enough. It was time.
TNJ: Do you think there is a different mindset to designing active/sports apparel as opposed to “high fashion?”
JM: For me there are two main differences between the kind of design I did and “high fashion.” One, designing for a specific market (and ultimately someone else’s company) is a challenge in that you’re catering to an already existing aesthetic. You’re never free to do exactly what you want, there are always sales to answer to. Second, I designed active menswear, which is worlds different from “high fashion.” With “high fashion” the sky’s the limit. You can get wild with your imagination. With menswear, a shirt is a shirt is a shirt at the end of the day, and even further with active/sports, you’re also not using luxury fabrics or complicated techniques.
TNJ: What do you make of the influx of new fitness brands, and the crossover of sportswear into high-fashion?
JM: I have mixed feelings about crossover stuff. On one hand I miss the concept of dressing for different functions – work, dinner, formalwear, fitness – but then it’s also become so simple to just wear one thing throughout the day. One thing’s for certain, I don’t like leggings as pants or sports jerseys to dinner.
Read the full interview on The New Jock.